Erigeron
Erigeron
Erigeron
2022
Designed Erigeron's Amazon Brand Store from the ground up as they entered the U.S. market.
Designed Erigeron's Amazon Brand Store from the ground up as they entered the U.S. market.
Role
Role
Visual Designer
Visual Designer
/
Service
Service
Amazon Brand Store
Amazon Brand Store
As Erigeron expanded into Amazon, they needed a brand store that could introduce their values and products to an entirely new audience. I immersed myself in their brand to design a store that felt native to their aesthetic while maximizing their strengths. From layout strategy to visual design, every decision was made to communicate their commitment to sustainability, clean beauty, and plant-based ingredients in a way that felt cohesive, trustworthy, and inviting.
As Erigeron expanded into Amazon, they needed a brand store that could introduce their values and products to an entirely new audience. I immersed myself in their brand to design a store that felt native to their aesthetic while maximizing their strengths. From layout strategy to visual design, every decision was made to communicate their commitment to sustainability, clean beauty, and plant-based ingredients in a way that felt cohesive, trustworthy, and inviting.
Amazon Brand Store Launch
Amazon Brand Store Launch
Challenge | Solution |
|---|---|
Erigeron was entering the Amazon marketplace with no existing brand presence, needing a store that could communicate their values and differentiate them in a crowded beauty market. | I designed their brand store by developing layouts and visuals that aligned with their existing brand assets and highlighted their core pillars of sustainability, cruelty-free, and clean beauty to connect with conscious shoppers. |
Challenge | Solution |
|---|---|
Erigeron was entering the Amazon marketplace with no existing brand presence, needing a store that could communicate their values and differentiate them in a crowded beauty market. | I designed their brand store by developing layouts and visuals that aligned with their existing brand assets and highlighted their core pillars of sustainability, cruelty-free, and clean beauty to connect with conscious shoppers. |
Brand Store Home Page
Brand Store Home Page
Sub Category Page
Sub Category Page
